NRT’s smartSEND to Provide Real Time Payment Solutions for Great Canadian Entertainment
Toronto, March 27, 2023 – Great Canadian Entertainment (GCE) has partnered with NRT Technology, one of the leading FinTech and information technology companies in the global gaming industry, as part of their continuing effort to set a new industry standard for gaming entertainment in Canada. NRT will provide their unique real time payment solution smartSEND to GCE properties beginning with a launch at Casino Woodbine (live now), Elements Casino Mohawk, and Pickering Casino Resort.
NRT’s smartSEND is the most advanced, reliable, and secure real-time payments platform in the world, creating a seamless and fun guest experience by providing guests with instant access to their bank accounts 24/7 both at the casino property and remotely via smartphone. By allowing guests to quickly fund or withdraw money to their Player Gaming Account, it gives guests easier access to their winnings and eliminates the friction associated with moving money using cheques and cash. smartSEND’s faster transaction processing allows for the near-instant transfer of funds, improving both cash flow management and customer service, and reduces the risk of fraud through real-time monitoring and approval of transactions.
“The expansion of our current relationship with NRT gives us the opportunity to improve our guests’ experience,” said Ron Urquhart, Chief Operating Officer, Great Canadian Entertainment. “We are excited to offer guests easy and instant access to their funds, which will create a safer, more convenient, and more entertaining gaming environment while adhering to our stringent anti-money laundering requirements.”
NRT’s smartSEND, developed in partnership with the world’s leading payment networks and processing partner AptPay, powers domestic real-time payments for any business. smartSEND is a key component of NRT’s eMarker Front Money Solution, which enables casinos to handle cashless front money deposits and withdrawals via smartSEND, increasing operational efficiency and enhancing security.
“NRT has always been proud to be able to offer the performance and reliability of our ATM, kiosk, and cash advance solutions to the guests of Great Canadian Entertainment’s casinos and resorts,” stated Michael Dominelli, President of NRT Technology. “We are thrilled to be able to provide them with the next level of service and convenience through smartSEND.”
NRT is a global technology leader in the design and development of next-generation fin-tech, digital guest, player and operational platforms. Enabling millions of unique guest services for enterprise gaming operators, our solution portfolio includes secure payment systems, specialized financial and marketing kiosks, AML compliance tracking, financial intelligence solutions, electronic marker solutions, digital loyalty, marketing and our industry leading intelligent table game platform. Seamlessly combining technological innovation, in-house infrastructure, and strategic partnerships, NRT creates the most convenient, reliable, and secure omni-channel payment ecosystem for casino operators and their guests.
About Great Canadian Entertainment
Founded in 1982 Great Canadian Entertainment is Canada’s premier gaming and hospitality company with 25 gaming, entertainment and hospitality facilities in Ontario, British Columbia, New Brunswick, and Nova Scotia. The Great Canadian Casino Resort Toronto project, which is scheduled open this summer, will include a 400-room hotel, 5,000-seat entertainment venue, new parkade, and on-site dining options. Committed to investing in and offering opportunity to those in the communities in which it operates, Great Canadian supports over 1,400 charitable and non-profit organizations across Canada under its PROUD program; “PROUD of our people, our business, our community”. A significant portion of gross gaming revenue from Great Canadian’s gaming facilities is retained by Crown partners on behalf of their provincial governments for the purpose of supporting programs that benefit healthcare, education, and social services in Canada. To learn more, please visit www.greatcanadian.com.